About the Brand

Owner: Julia Fiore

Background: Julia Fiore, a renowned Ukrainian vintage blogger, has spent years immersed in the world of vintage fashion, particularly working with brands inspired by vintage aesthetics. Her extensive knowledge of the vintage market and her passion for fashion led her to identify a gap in the availability of 1930s knitted wear crafted from natural materials. Unable to find designs that met her exacting standards, Julia decided to take matters into her own hands and create a brand that would bring her vision to life.

Creation and Inspiration: The brand was born out of Julia's desire to offer high-quality, authentic 1930s knitted wear with a modern twist. She meticulously researched and drew inspiration from actual 1930s designs, infusing them with her own unique ideas to create pieces that are both timeless and contemporary. Collaborating with skilled artisans, Julia ensures that each design is expertly crafted to reflect the elegance and charm of the past while being perfectly suited for today's fashion landscape.

Brand Philosophy: The core idea of the brand is to build a bridge between the past and the present. The clothing line is designed to be versatile, allowing customers to style pieces in a vintage manner or incorporate them into casual, modern outfits, such as pairing them with jeans. This blend of historical inspiration and modern versatility makes the brand's offerings unique and appealing to a wide range of fashion enthusiasts.

Future Vision: While the brand's initial focus is on 1930s-inspired knitted wear, there is an exciting potential for expansion into other eras and styles. Julia Fiore's journey into the world of fashion is just beginning, and there is no telling where her creativity and passion will lead the brand next.

Thank You: Julia Fiore extends her heartfelt gratitude to all those who join her on this exciting journey. Your support and enthusiasm are invaluable as she continues to explore and create beautiful, timeless pieces that celebrate the rich history of fashion while embracing modern sensibilities.